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MSNBC Does COMPLETE REBRAND In Desperate Scramble To Stay Relevant!

2025-08-19 News & Politics
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The Jimmy Dore Show
The Jimmy Dore Show
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Critics Scrutinize MSNBC's Rebrand to "MS NOW" Amid Claims of Propaganda

Analyze why MSNBC is abandoning its current identity for "MS NOW" and see why critics view this corporate maneuver as hollow commentary on decades of narrative failure.

Short Summary

  • Mockery over the name change highlights persistent distrust in major news outlets' independence.
  • The shift reveals an attempt to appear insurgent while remaining structurally part of a large corporate conglomerate (Versant).
  • Critics argue the network consistently fails to accurately cover core geopolitical and health stories.

This discussion dissects the official reasoning versus the critical interpretation of MSNBC's transition to "MS NOW" following its spin-off into Versant, focusing on perceived ideological inconsistency and past reporting errors.

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Description

With only moderate fanfare, MSNBC has announced that the cable network will rebrand as "MS NOW,” with executives claiming the new name reflects independence and an insurgent spirit, while critics mock the move as hollow corporate spin. Jimmy and Americans’ Comedian Kurt Metzger ridicule the network for getting nearly every major story wrong in recent years, from COVID and Russiagate to foreign wars, while still branding themselves as rebels. The two also mock the awkward rollout, the confusing name “MS NOW,” and the attempt to distance from NBC while still being part of a corporate conglomerate. Jimmy concludes that the network remains propaganda-driven, out of touch, and desperate to stay relevant in the digital media age. Kurt Metzger on Twitter: https://twitter.com/kurtmetzger Kurt’s website: http://www.KurtMetzgerComedy.com Go to http://armra.com/JIMMY or enter JIMMY to get 30% off your first subscription order. Become a Premium Member: https://www.jimmydore.com/premium-membership Go to a Live Show: https://www.jimmydore.com/tour Subscribe to Our Newsletter: https://mailchi.mp/jimmydorecomedy/ytlivestreams LIVESTREAM & LIVE SHOW ANNOUNCEMENTS: Email: https://mailchi.mp/jimmydorecomedy/ytlivestreams Twitter: https://twitter.com/jimmy_dore Facebook: https://www.facebook.com/JimmyDoreShow Instagram: https://www.instagram.com/thejimmydoreshow WATCH / LISTEN FREE: Videos: https://www.jimmydore.com Podcasts: https://www.jimmydore.com (Also available on iTunes, Apple Podcasts, Spotify, Google Podcasts, or your favorite podcast player.) ACCESS TO FULL REPLAYABLE LIVESTREAMS: Become a Premium Member: https://www.jimmydore.com/premium-membership SUPPORT THE JIMMY DORE SHOW: Make a Donation: https://www.jimmydore.com/ Buy Official Merch (Tees, Sweatshirts, Hats, Bags): https://thejimmydoreshow.dashery.com/ https://dobynsfamilycreations.com/collections/the-jimmy-dore-show-store DOWNLOAD OUR MOBILE APP: App Store: https://apps.apple.com/us/app/jimmy-dore/id839294547 Google Play: https://play.google.com/store/apps/details?id=com.jimmydore.jimmydore Jimmy Dore on Twitter: https://twitter.com/Jimmy_Dore Stef Zamorano on Twitter: https://twitter.com/miserablelib About The Jimmy Dore Show: #TheJimmyDoreShow is a hilarious and irreverent take on news, politics and culture featuring Jimmy Dore, a professional stand up comedian, author and podcaster. The show is also broadcast on Pacifica Radio Network stations throughout the country.

Top Comments (10)

@johndukes3079 2025-08-19

MSNOW: My Source for Nothing Of Worth.

262 10 replies
@lynnebarnes3840 2025-08-19

Madcow "Russia, Russia, Russia, get another booster!!"

257 14 replies
@an-tm3250 2025-08-19

NOW: NO ONE'S WATCHING

245 9 replies
@jaimhaas5170 2025-08-19

Why not just call it lying daily.

112 3 replies
@markzuckergecko621 2025-08-19

Too late to save this sinking ship. The people who still watch them only want to hear orange man bad 24 hours a day, and the rest of us will never take them seriously.

82 1 replies
@jarulelamar2025 2025-08-19

When you reach "Rebranding", the next stop is "The end".

63 1 replies
@reTUNE8 2025-08-19

They didn't get the stories completely wrong. They are there to tell the wrong stories.

56
@dcmanuel7232 2025-08-20

As a resident of the state of Mississippi, I strongly object to this change.

26
@jeffreyhutchins6527 2025-08-20

Threw 'Opinion' in there so they can avoid the future law suits for defamation.

25
@thejimmydoreshow 2025-08-19

Go to http://armra.com/JIMMY or enter JIMMY to get 30% off your first subscription order.

23 8 replies

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