Does The Color Of A Plate Change The Flavor?
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Investigating How Plate and Container Color Affect Taste Perception
Discover scientific findings on how the color of your plate, mug, or bowl influences whether you perceive food as sweeter, stronger, or saltier. See if the hosts replicate these surprising visual taste effects.
Short Summary
- White plates made strawberry mousse seem significantly sweeter compared to other colors.
- Brown mugs led participants to perceive coffee as substantially stronger.
- Food color association is powerful: Red amplified the perceived saltiness of popcorn.
- A specialized electric spoon aims to mimic saltiness, but design flaws hindered its effective use.
This segment tests established sensory science principles regarding color association on food perception across several trials: mousse, coffee, and popcorn. Testing the hypothesis that visual contrast and learned expectations skew our taste buds provides actionable insights for plating or serving beverages.
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What’s The Best Starburst Flavor?
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Top Comments (10)
currently in labor at the hospital but it can’t stop me from catching my favorite morning show
This is what I want on an April fools video. Lmao. Prank them not us. I know this video they weren’t getting pranked, but a similar concept video where they DO get pranked would be hilarious. Lmao
This feels like an April fools episode 😂
This episode reminded me why I fell in love with these guys years ago: silly scientists. The picture of the mug to be the best boys lol
My brother used to work at a restaurant they literally got rid of the orange plates because customers said that their food had less flavor
8:30 thought gets planted 11:33 thought cannot be contained anymore
Rhett and Link staring at desserts like it owes them money
An episode about research and no boopityboop?? 🙌 outrageous! Love sciency episodes
11:35 must've been the wind that said that
I love how they are like “THIS IS YOUR SIDE TO DRINK FROM” and then they both be sipping from whatever side
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Top Comments (10)
currently in labor at the hospital but it can’t stop me from catching my favorite morning show
This is what I want on an April fools video. Lmao. Prank them not us. I know this video they weren’t getting pranked, but a similar concept video where they DO get pranked would be hilarious. Lmao
This feels like an April fools episode 😂
This episode reminded me why I fell in love with these guys years ago: silly scientists. The picture of the mug to be the best boys lol
My brother used to work at a restaurant they literally got rid of the orange plates because customers said that their food had less flavor
8:30 thought gets planted 11:33 thought cannot be contained anymore
Rhett and Link staring at desserts like it owes them money
An episode about research and no boopityboop?? 🙌 outrageous! Love sciency episodes
11:35 must've been the wind that said that
I love how they are like “THIS IS YOUR SIDE TO DRINK FROM” and then they both be sipping from whatever side