Is the Ferrari Luce the Future...or the Beginning of the End?

That Ferrari looks awful. Even Nissan were clowing them that it looks similar to the Leaf 😂😂

this is the most "un-Ferrari" thing Ferrari has ever done...

I owned a 330GTC , 1968 V12 coupe. Whaterver the electric thing is , it is no Ferrari.

“A Fool and his money……”

There is no doubt people will buy these as an investment but it'll most likely end up as a white elephant and instead of it being an appreciating asset that isn't driven, it'll be a lump of scrap with a dead battery.

This time is different

I appreciate your comments, Mark. And your optimism!

no one talks about Battery , battery life around 15-20 years ( due to degradation ) . You have to pay 600K just to end up with a brick in 15-20 years, this is disposable item not a collector item .

Those few journalists who were allowed to test drive the Luce have still not published their driving videos. Ferrari's masterful marketing team is keeping the lid on those videos for the time being. The driving experience is likely to be extraordinary and will put the car's unconventional looks into a new perspective. Ferrari's president has said that the Luce will inform every new Ferrari model that comes after it. We haven't seen the whole picture yet.

Hey Mark, congratulations on your new car! It's a nice choice, enjoy it! I noticed that the paint is looking pretty well for the age of Benz and wanted to ask how do you wash your car? Do you take it through automatic or hand wash it yourself? Thank you!