Lab Testing Big Brands Vs Specialty Coffee Vs "Healthy" Coffee

Sad to learn James doesn’t approve of my new brand of dragon-free coffee

Good old asbestos free coffee

Let’s be real we trust Hoffman more than the influencer doc. Everyone been waiting for this to drop.

18:55 "Well known YouTuber refuses to condemn cyanide-laced coffee"

Within the EU it is actually not allowed to promote a common feature as special. I.e you cannot promote your coffee as as toxin-free if all coffee is generally toxin-free

The smile as James slurps the specialty coffee 😂

@James, small correction: when you report <0.005, it does not mean close to that figure but under the detection limit, which means it could also be completely absent. We do the same kind of reporting at our lab for EUDR related testing at Meise Botanic Garden

Mr. Hoffmann, if you ever want to run these sorts of tests again please let me know. I work for an environmental firm, and we run these tests all the time. Metals, if you're curious, are ASTM 6010/6020 (depends on the precise methods the lab uses, and that's a whole thing). It will, as you say, cost a fair bit--the individual tests are only a few hundred, but with the duplicates and MS/MSDs and reports and time to run the samples, yes, it would be a bit expensive. But I would be more than happy to help you analyze coffee for anything and everything under the sun. The only tricky bit would be brewing the coffee--I'm considered fancy because I use a French press and know what a mocha pot is. But if you're willing to help with the brewing, I absolutely would be willing to help with the analysis. Let me know what you want analyzed for (pesticides, herbicides, metals, volatile and semi-volatile organics, polycyclic aromatic hydrocarbons, PFAS/PFOS, and anything else you want), and I can give you a price. It would be a delightfully absurd combination of my love of coffee and my training as a field geologist. As an aside, if you're only getting those four metals you got screwed. Unless you're running the samples via a graphite furnace atomic absorption spectrometer (which is WILDLY outdated) they ran for everything, they're only REPORTING those values. The <xxx is usually U-flagged in the USA, meaning it was below the reporting limit; I would be curious to see why the reporting limits changed. Could be for a lot of reasons, it's just me being nosy. An x-ray backscatter gun would give you these results in a few minutes, with about 20 different metals. A real lab should be able to give you a LOT more data. I'm not familiar with the "toxins" in question, but I imagine they'd be VOCs, SVOCs, or something similar. If you don't want to spend the money to get samplers to help out, please reach out to Pace Analytical or CT Laboratories. I've had good experiences with both.

4:45 I just want to acknowledge this. You nailed in on the head. Very few of us have the means to meaningfully investigate the unsubstantiated claims made by companies, as advertised, and it's very altruistic of you to frame it as a matter of responsibility to one's audience. In a world that's feeling like everyone's becoming more and more selfish and self-serving day by day, hearing stuff like this is a breath of freshly brewed coffee-scented air. Thank you.

My old man loves the Tesco House Roast: after 60 years of smoking he only has 1 working tastebud, so the brutality of the Tesco Blend hits the spot 😂